The digital loyalty card for your hair salon
Updated 2026-07-07
In hairdressing, loyalty depends on return rhythm. DimaCard records visits and lets the salon schedule a reminder after a chosen interval, without asking clients to install a DimaCard app.
What's costing you customers
- ✕A good client can space out visits before you notice in time.
- ✕Empty weekday slots are costly.
- ✕Word of mouth is your best channel, but nothing organizes it.
- ✕Few Google reviews, though they reassure before a first appointment.
How DimaCard answers
Schedule a reminder 6 weeks after the last visit: “Ready for a fresh cut? Book your slot ✂️”. Then measure recorded return visits.
Earn points on cuts, colors and retail products, toward a free service or treatment.
Your best clients recruit friends: points for referrer and referee, growth with no ad budget.
Offer a direct link to your Google profile after the service. The request stays optional and independent from rewards.
Example program for a salon
- 1 point per euro on services and products.
- Free service at 300 points.
- Auto reminder 6 weeks after the visit.
- Referral: 50 points for referrer and referee.
Frequently asked questions
Does it replace my booking software?
No, it's complementary. DimaCard handles loyalty and reminders; it nudges the client to rebook, which you then manage with your usual tool.
Can I reward product purchases?
Yes. Points accrue on services and on products sold in the salon.
How can I ask for more Google reviews?
DimaCard can display a direct link to your profile. Ask every customer for honest feedback without offering a gift in exchange.
Launch your loyalty card
In Apple & Google Wallet on compatible devices. From €39/month, with a 30-day commercial guarantee under the Terms.
See plans