Digital Restaurant Loyalty Card: Increase Your Recurring Sales by 30% Without App

Updated 2026-08-25

Why the paper loyalty card no longer works

80% of paper maps end up in the trash

The figures are clear. According to sector studies, more than 80% of paper loyalty cards distributed in restaurants are never used. Your customers lose them, forget them or throw them away. Each printed card represents a cost, but above all a lost recurring sales opportunity.

Zero usable customer data with paper

With a paper card, you know nothing about your customers: neither their first name, nor their telephone number, nor their spending habits. Impossible to follow up with them, wish them on their birthday or send them a personalized offer to fill your empty services.

The hidden cost of printing and replacing

Between printing, distributing and replacing lost cards, a restaurant spends on average between €500 and €2,000 per year. A recurring budget that generates no measurable return.

Environmental impact

In France, more than 10 million paper cards are thrown away each year. Your customers, increasingly sensitive to eco-responsible approaches, appreciate the disappearance of unnecessary cardboard.

The modern solution: Apple Wallet and Google Wallet directly on your smartphone

How it works in 3 simple steps

• 1. The customer scans the QR code displayed on your counter or presented by your team during payment.
• 2. The card is instantly added to Apple Wallet or Google Wallet, without any apps to download or passwords to remember.
• 3. Rewards accumulate automatically at each checkout thanks to the merchant scan.

The QR code at checkout: zero friction, zero training

The QR code does all the work. Your servers do not need complex training: a quick gesture is enough to present the QR code to the customer during checkout.

Why your customers love: No apps to download

The main obstacle to digital loyalty remains downloading a dedicated application. Your customers already have too much. With DimaCard, the card slips directly into the Wallet already present on all iPhones and Android smartphones.

The 5 concrete business benefits for your restaurant

• Free and unlimited push notifications: unlike SMS billed between €0.05 and €0.15 per sending (i.e. €300 to €800 per month for 500 customers), Wallet push notifications are 100% free with an opening rate greater than 90%.
• Automatic reminder of inactive customers: DimaCard detects customers who have not returned for 15 or 30 days and sends them a personalized offer. Our restaurateurs recover on average 25% to 28% of their lost customers.
• Google review boost with gift wheel: a fun animation invites your satisfied customers to leave a 5-star review on Google, multiplying your positive reviews by 3.
• Integrated referral program: your regulars become your ambassadors by sharing their unique connection, attracting new guests.
• Anti-fraud security dynamic QR code + PIN code: each card is tamper-proof and each checkout is time-stamped and secure.

Detailed comparison table: 18 criteria to decide with peace of mind

Here is the complete point-by-point comparison between DimaCard and traditional restaurant loyalty solutions:

DimaCard works independently of your POS system, with no hardware to purchase, no commitment and 100% free and unlimited push notifications.

Concrete examples and quantified case studies

Fast food: +32% loyal customers in 3 months

Jean-Marc, manager of a fast-food restaurant in Lyon, deployed DimaCard in March 2026. In three months, he recorded a 32% increase in his loyal customers and his recurring turnover increased by 18%, without slowing down counter service.

Pizzeria: recovery of 28% of lost customers

Pizzeria Bella Vita in Marseille has activated the automatic restart after 15 days of inactivity. Result: 28% of inactive customers returned within 30 days, with an average basket 15% higher than average.

Gourmet restaurant: birthday offer and +18% reservations

L'Atelier des Saveurs in Bordeaux has set up an automatic birthday offer. Recurring table reservations increased by 18% in four months.

Return on investment (ROI) calculator

Let's take a restaurant with 500 loyal customers and an average ticket of €25. With DimaCard, by increasing the return rate by only 20%, this represents 100 additional visits per month, or €2,500 in additional monthly turnover (€30,000/year).

How to set up your loyalty card in 10 minutes flat

• Step 1 — Create your account and configure your program (ex: 10 tampons = 1 free coffee or dessert).
• Step 2 — Personalize your card in the colors of your establishment with your logo and your visuals.
• Step 3 — Download and print your counter or table easel QR code.
• Step 4 — Present the QR code when adding: your customers scan and register their card in 3 seconds.

Transparent prices: no obligation, cancellable at any time

• Standard (€39/month): ideal to get started with Apple & Google Wallet cards and QR codes at checkout.
• Premium (€59/month): to maximize retention with automatic reminders, gift wheel and sponsorship.
• Pro (€99/month): for multi-site restaurants with consolidated reporting.